Glossary

TIE

Trust, Innovation, Ability to Execute: the three pillars Ironstone uses to explain why it works the way it does.

SAFE

Security, Architecture, Finance, Ethics: Ironstone's four practices.

NeoLibrary

An agentic library that indexes documents continuously, builds backlinks and crosslinks, and publishes derived work such as mix-ins, comparisons and analyses on semantic layers that support synthesis, ideation and decisions.

EPIC

Energy, Principles, Intellect, Courage: the Ironstone motto.

SOMOCLO

Social, Mobile, Cloud.

Agile Experimentation Method

An iterative cycle of hypothesis, experiment, retrospective and persevere-or-pivot, adapted from the empirical cycle in scientific research.

BoB

Boring old business plan: a five-page plan with a three-sheet model.

Ambient findability

Information organized so people find what they need without hunting for it.

Castiles

An invitation-only business networking club that began in Toronto in 2003.

Conflabularum ergo sumus

Latin for "we converse, therefore we are": Rob Tyrie's motto.